Founder’s journal Five chapters / 02

The story, vertically

Five moments. One vision.

Ownership and geography have changed. The idea at Bahimi’s center has not: fit, confidence and self-expression belong together.

Founded in Britain

2011 / The beginning

Founded in Britain

Pamela Spencer creates Bahimi in the United Kingdom, uniting flattering fit with bold color, glamorous detail and confident self-expression.

A new home

2018 / California

A new home

Pamela brings Bahimi to the United States and establishes its California headquarters, opening a new chapter for the British-born brand.

A wider platform

July 2022 / OpenStore

A wider platform

Bahimi joins OpenStore’s portfolio of independent e-commerce brands, entering a larger technology-led retail platform while preserving the name and design heritage Pamela created.

A renewed stewardship

October 2025 / Independent

A renewed stewardship

A new independent ownership team takes stewardship of Bahimi—honoring the founder-led vision, learning from each chapter and renewing the brand’s care for fit, confidence and the women it serves.

Bahimi, reimagined

July 2026 / Relaunch

Bahimi, reimagined

A new website and collection introduce a renewed expression of Bahimi’s original promise: distinctive resort design created to make women feel confident, expressive and unforgettable.

The next chapter is being written

Bahimi moves forward with respect for Pamela Spencer’s founding vision and a renewed commitment to the women the brand serves—creating distinctive pieces for confidence, individuality and unforgettable resort moments.

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