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Beachwear Essentials 2024: Style, Comfort & Sun Protection

Heading to the beach is always an exciting endeavor, but knowing what to wear for both style and comfort can sometimes be a challenge. With the beach season fast approaching, it's time to update your wardrobe with the latest trends in beachwear for 2024. From chic swimwear to protective gear, we've got you covered with all the essentials you'll need for a fabulous and carefree day by the sea. Get ready to soak up the sun in style with our comprehensive guide on what to wear to the beach this year.

Discover Your Perfect Beach Look

Before we dive into the stunning array of products that will elevate your beach experience, let's talk about what constitutes the perfect beach outfit. This year, it's all about combining fashion with functionality. The ideal beachwear should not only make you look good but also keep you comfortable and protected from the sun's rays. Think lightweight fabrics, vibrant prints, and versatile pieces that can take you from lounging on the sand to enjoying a seaside lunch.

Let's take a look at some of the key pieces you should consider adding to your beach ensemble:

Tulum Bralette Top - Banana Cabana

Tulum Bralette Top - Banana Cabana

The Tulum Bralette Top in Banana Cabana is a chic choice for beach-goers seeking a blend of style and comfort. Its ribbed fabric and gold-plated hardware ensure a luxurious look without compromising on practicality in the sun.
Caicos Brazilian Bottom - Havana Cabana

Caicos Brazilian Bottom - Havana Cabana

Make a statement with the Caicos Brazilian Bottom in Havana Cabana. Its bold snakeskin print and turquoise beading embody the spirit of the Caribbean, while the comfortable fit ensures you can enjoy the beach to the fullest.
Tulum Bralette Top - Creme Brulee

Tulum Bralette Top - Creme Brulee

The Tulum Bralette Top in Creme Brulee is a testament to effortless beach elegance. Its thick straps and adjustable design offer both support and a customizable fit, making it a versatile addition to your beachwear collection.
Tulum Tie-Side Bottom - Caribbean Mist

Tulum Tie-Side Bottom - Caribbean Mist

Opt for playful charm with the Tulum Tie-Side Bottom in Caribbean Mist. The adjustable ties and moderate coverage combine flirty style with comfort, perfect for a day of sunbathing or beachside activities.
Caicos Bralette Top - Havana Cabana

Caicos Bralette Top - Havana Cabana

The Caicos Bralette Top in Havana Cabana brings exotic elegance to your beach outfit with its stunning snakeskin print and beaded details, crafted for a seamless fit that flatters any body type.
Tulum Bralette Top - Caribbean Mist

Tulum Bralette Top - Caribbean Mist

Channel Caribbean chic with the Tulum Bralette Top in Caribbean Mist. Its ribbed texture and elegant detailing make it a fashionable choice for those looking to stand out on the shore.
Tulum Triangle Top - Caribbean Mist

Tulum Triangle Top - Caribbean Mist

The Tulum Triangle Top in Caribbean Mist offers a classic silhouette with a modern twist, featuring ribbed fabric and adjustable straps for a personalized beach look.
Tulum Cheeky Bottom - Caribbean Mist

Tulum Cheeky Bottom - Caribbean Mist

For a sexy and chic option, the Tulum Cheeky Bottom in Caribbean Mist provides moderate coverage with full shirring, designed to flatter your curves while you enjoy the beach vibes.
Caicos Triangle Top - Havana Cabana

Caicos Triangle Top - Havana Cabana

The Caicos Triangle Top in Havana Cabana is a head-turner with its eye-catching snakeskin print and adjustable straps, ensuring you look and feel fabulous in the sun.
Caicos Tie-Side Bottom - Havana Cabana

Caicos Tie-Side Bottom - Havana Cabana

Flaunt your style with the Caicos Tie-Side Bottom in Havana Cabana, featuring a cheeky silhouette and side ties that allow for a perfect fit, embodying the allure of the Caribbean coastline.
Aruba Brazilian Bottom - Flamingo Fancy

Aruba Brazilian Bottom - Flamingo Fancy

The Aruba Brazilian Bottom in Flamingo Fancy is a bright and sparkly choice that offers skimpy coverage for those who dare to bare, ensuring minimal tan lines and maximum style.
Tulum Brazilian Bottom - Banana Cabana

Tulum Brazilian Bottom - Banana Cabana

Enhance your beach flair with the Tulum Brazilian Bottom in Banana Cabana, offering skimpy coverage and a ribbed fabric that promises to be your new beachside best friend.
Tulum Cheeky Bottom - Banana Cabana

Tulum Cheeky Bottom - Banana Cabana

The Tulum Cheeky Bottom in Banana Cabana combines moderate coverage with a stylish design, inspired by the Caribbean Sea, for those seeking a chic and comfortable beach look.
Caicos Cheeky Bottom - Havana Cabana

Caicos Cheeky Bottom - Havana Cabana

Turn heads with the Caicos Cheeky Bottom in Havana Cabana. Its bold print and turquoise beading offer a unique take on beach fashion, ensuring you stand out from the crowd.
Tulum Brazilian Bottom - Caribbean Mist

Tulum Brazilian Bottom - Caribbean Mist

The Tulum Brazilian Bottom in Caribbean Mist is the epitome of chic, with a sexy ribbed fabric and skimpy coverage that boosts your confidence as you strut along the beach.
Portofino Brazilian Bottom - Sea Green

Portofino Brazilian Bottom - Sea Green

The Portofino Brazilian Bottom in Sea Green adds a touch of class to your beach ensemble with its chic embellished chain and skimpy coverage, redefining beachside sophistication.
Tulum Tie-Side Bottom - Banana Cabana

Tulum Tie-Side Bottom - Banana Cabana

Be flirtatious and fashionable with the Tulum Tie-Side Bottom in Banana Cabana, featuring a unique chain detail and comfortable ties for a personalized fit.
Cara Brazilian Bottom - Santorini

Cara Brazilian Bottom - Santorini

The Cara Brazilian Bottom in Santorini offers a luxurious beach look with its embellished pearls and chains, providing a glamorous touch to your sun-soaked escapades.
Tulum Triangle Top - Banana Cabana

Tulum Triangle Top - Banana Cabana

The Tulum Triangle Top in Banana Cabana is a stylish choice for those inspired by the Caribbean Sea, with its ribbed fabric and elegant detailing for a resort-ready look.
Tulum High Waisted Bottom - Caribbean Mist

Tulum High Waisted Bottom - Caribbean Mist

Embrace high-waisted elegance with the Tulum High Waisted Bottom in Caribbean Mist, featuring a flattering cut and chic design, perfect for making a sophisticated statement on the beach.

Beachwear Trends to Watch in 2024

The beachwear scene in 2024 is dynamic and diverse, with a blend of retro revivals and innovative designs. Eco-friendly materials are making a big splash, as sustainability becomes a top priority for fashion-forward beachgoers. High-tech fabrics offering UV protection are also on the rise, providing a smart way to stay safe under the sun. Additionally, collaborations between luxury brands and swimwear designers are introducing a new level of sophistication to beach attire.

Accessorizing Your Beach Outfit

No beach look is complete without the right accessories. This year, oversized sun hats, statement sunglasses, and beach bags are essential for a stylish and practical day on the shore. Footwear is also key; opt for sandals or flip-flops that can handle the sand and water with ease. And don't forget to add some sparkle with waterproof jewelry that complements your swimwear.

Answering Your Beachwear Questions

We know you might have questions about curating the perfect beach look, so we've compiled answers to some of the most common queries:

  • What are the must-have beachwear items for 2024? Look for swimwear with bold prints, cover-ups in breathable fabrics, and accessories that offer both style and sun protection.
  • How can I dress stylishly for the beach? Choose pieces that reflect the latest trends while being comfortable and versatile. Personalize your look with unique accessories.
  • What type of swimwear is in trend for beach outings? Bralette tops, high-waisted bottoms, and one-piece suits with cutouts are all popular choices.
  • What are the best sun protection items to wear to the beach? Apart from sunscreen, wear hats, sunglasses, and beachwear with UPF ratings to shield yourself from UV rays.
  • Are there any eco-friendly beachwear options for 2024? Yes, many brands are now offering swimwear made from recycled materials and sustainable practices.
  • How to match accessories with your beach outfit? Coordinate colors and styles, and choose accessories that can withstand the beach environment.
  • What shoes are suitable for a day at the beach? Water-resistant sandals or flip-flops are ideal for comfort and ease of movement.

Preparing for a Day at the Beach

As you plan your beach day, remember to pack all the essentials. Along with your stylish beachwear and accessories, bring along sunscreen, a good book, and plenty of water to stay hydrated. With the right preparation, you're all set for a memorable and enjoyable day by the ocean.

Embrace the beach season with confidence and flair. With these tips and trends, you'll be ready to hit the sands in style. Remember to check out our curated list of beachwear products above to find your perfect match for a sun-kissed adventure.

Size Guide

TOP FIT
Our size chart is a guide to help you choose that perfect fit.
Sizing can vary due to coverage. If you are in-between size, we recommend to go up one size up.

SIZE AA/A B C D DD E F G GG/H
30 XS XS S S/M M L L XL 2XL
32 XS S S/M M L L XL 2XL 3XL
34 S S/M M L L XL 2XL 2XL 3XL
36 S/M M L L XL 2XL 2XL 3XL 3XL
38 M L L XL 2XL 2XL 3XL 3XL 3XL

BOTTOM FIT 

SIZE USA Waist (in) Waist (cm) Hips (in) Hips (cm)
XS 00-2 24-25 61-63.5 35-36 89-91.4
S 2-4 25-27 63.5-68.5 37-38 94-96.5
M 6-8 27-29 68.5-74 39-40 99-101.6
L 8-10 29-31 74-79 41-43 104-109
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