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Discover Your Perfect Beach Swimwear for 2024: Styles & Trends

As the sun kisses the horizon and the waves beckon, there's nothing that complements a beach day quite like the perfect swimwear. Whether you're lounging on the sand, taking a dip in the ocean, or engaging in some lively beach sports, the right swimwear not only boosts your confidence but also ensures comfort and functionality. In this guide, we'll explore the top trends, styles, and considerations for selecting your ideal beach swimwear for 2024, ensuring you look and feel fabulous.

Understanding Beach Swimwear Trends for 2024

Before we dive into the product showcase, let's talk trends. This year, swimwear fashion takes a bold leap with vibrant patterns, sustainable fabrics, and inclusive sizes. Expect to see a mix of retro high-waisted bottoms, chic one-pieces, and daring cutouts. Designers are embracing eco-friendly materials, while technology like UV protection and quick-dry fabrics are becoming standard. Plus-size options are more glamorous than ever, and men's swimwear is seeing a resurgence in tailored trunks.

Now, let's take a look at some of the most sought-after beach swimwear that embodies the essence of 2024's trends. These selections will help you make a splash in style while offering the comfort and durability you need for a day under the sun.

Tulum High Waisted Bottom - Caribbean Mist

Tulum High Waisted Bottom - Caribbean Mist

The Tulum High Waisted Bottom in Caribbean Mist combines style and comfort with its high-cut design and flattering waistline. Its chic, cheeky coverage and gold-plated hardware make it a luxurious addition to your beach wardrobe.
Tulum Brazilian Bottom - Caribbean Mist

Tulum Brazilian Bottom - Caribbean Mist

Featuring a ribbed fabric, the Tulum Brazilian Bottom in Caribbean Mist offers a sexy, skimpy cut for those looking to minimize tan lines. Its versatile fit can be adjusted for a high leg or waist style.
Caicos Brazilian Bottom - Havana Cabana

Caicos Brazilian Bottom - Havana Cabana

Make a statement with the Caicos Brazilian Bottom in Havana Cabana, showcasing a bold snakeskin print and turquoise beading. This piece is perfect for channeling exotic island vibes.
Tulum Triangle Top - Banana Cabana

Tulum Triangle Top - Banana Cabana

The Tulum Triangle Top in Banana Cabana is a ribbed bikini top that exudes chic resort elegance. With adjustable straps and removable padding, it offers both style and comfort.
Tulum Brazilian Bottom - Banana Cabana

Tulum Brazilian Bottom - Banana Cabana

Embrace your curves with the Tulum Brazilian Bottom in Banana Cabana, designed for a cheeky fit with ribbed fabric and moderate coverage, ensuring a flattering look.
Infatuation Brazilian Bottom - Sweet Nothings

Infatuation Brazilian Bottom - Sweet Nothings

The Infatuation Brazilian Bottom in Sweet Nothings is detailed to perfection, offering skimpy coverage and a high-leg option to enhance your silhouette.
Portofino Brazilian Bottom - Sea Green

Portofino Brazilian Bottom - Sea Green

For a mix of sexy and classy, the Portofino Brazilian Bottom in Sea Green is your go-to, featuring a chic chain embellishment and a flattering fit.
Caicos Tie-Side Bottom - Havana Cabana

Caicos Tie-Side Bottom - Havana Cabana

The Caicos Tie-Side Bottom in Havana Cabana brings a cheeky silhouette with a bold snakeskin print, perfect for making a statement on the beach.
Temptation Cheeky Bottom - Striking Stripes

Temptation Cheeky Bottom - Striking Stripes

Temptation Cheeky Bottom in Striking Stripes offers a blend of bold embroidery and a flattering cheeky cut, designed to be worn high on the hips.
Marilyn's Pearl Brazilian Bottom - Sugar Venom

Marilyn's Pearl Brazilian Bottom - Sugar Venom

Marilyn's Pearl Brazilian Bottom in Sugar Venom adds a touch of elegance with its pearl detailing and minimal coverage, perfect for a high-leg style.
Tulum Tie-Side Bottom - Banana Cabana

Tulum Tie-Side Bottom - Banana Cabana

The Tulum Tie-Side Bottom in Banana Cabana features a signature tie-side design with moderate coverage, ensuring a comfortable and adjustable fit.
Strawberries & Cream Tie-Side Bottom - Cotton Candy

Strawberries & Cream Tie-Side Bottom - Cotton Candy

Strawberries & Cream Tie-Side Bottom in Cotton Candy is perfect for those with a sweet tooth, offering a playful design with moderate coverage and strawberry tassels.
Tulum Cheeky Bottom - Banana Cabana

Tulum Cheeky Bottom - Banana Cabana

The Tulum Cheeky Bottom in Banana Cabana is a moderate-coverage bottom with a chic chain detail, designed to be worn high on the hips or waist.
Portofino Triangle Top - Chili Pepper

Portofino Triangle Top - Chili Pepper

Portofino Triangle Top in Chili Pepper brings a pop of color with its chain embellishments, offering adjustable straps for a custom fit.
Portofino Triangle Top - Sea Green

Portofino Triangle Top - Sea Green

The Portofino Triangle Top in Sea Green is a stylish choice with its elegant chains and thick straps, providing both support and a fashion statement.
Temptation Brazilian Bottom - Striking Stripes

Temptation Brazilian Bottom - Striking Stripes

Temptation Brazilian Bottom in Striking Stripes is designed for the confident beachgoer, offering skimpy coverage and a bold striped pattern.
Temptation Tie Side Bottom - Striking Stripes

Temptation Tie Side Bottom - Striking Stripes

The Temptation Tie Side Bottom in Striking Stripes features a booty-scrunch design with moderate coverage, perfect for a customizable fit.
Tulum Cheeky Bottom - Caribbean Mist

Tulum Cheeky Bottom - Caribbean Mist

Tulum Cheeky Bottom in Caribbean Mist is a bestseller, offering a sexy, moderate coverage with a unique chain detail inspired by the Caribbean Sea.
Temptation Top Triangle - Striking Stripes

Temptation Top Triangle - Striking Stripes

Temptation Top Triangle in Striking Stripes is a captivating piece with adjustable straps and removable padding, allowing for a perfect fit.
Infatuation Brazilian Bottom - Oyster

Infatuation Brazilian Bottom - Oyster

Infatuation Brazilian Bottom in Oyster is a statement piece with full shirring and skimpy coverage, designed to flatter and enhance your beach look.
Temptation Brazilian Bottom - Midnight

Temptation Brazilian Bottom - Midnight

The Temptation Brazilian Bottom in Midnight is a blend of style and allure, featuring a skimpy cut and full shirring for a confident beach presence.
Caicos Bralette Top - Havana Cabana

Caicos Bralette Top - Havana Cabana

Caicos Bralette Top in Havana Cabana is a head-turner with its bold snakeskin print and turquoise beading, embodying exotic island vibes.
Tulum Bralette Top - Banana Cabana

Tulum Bralette Top - Banana Cabana

Tulum Bralette Top in Banana Cabana is a chic option with thick straps and adjustable fit, perfect for a stylish and supportive swimwear choice.
Tulum Tie-Side Bottom - Caribbean Mist

Tulum Tie-Side Bottom - Caribbean Mist

The Tulum Tie-Side Bottom in Caribbean Mist offers a flirty design with thick ties and moderate coverage, inspired by the dreamy Caribbean Sea.
Tulum Triangle Top - Caribbean Mist

Tulum Triangle Top - Caribbean Mist

Tulum Triangle Top in Caribbean Mist is an elegant ribbed bikini top with gold-plated hardware, designed for comfort and a touch of luxury.
Tulum Bralette Top - Caribbean Mist

Tulum Bralette Top - Caribbean Mist

Tulum Bralette Top in Caribbean Mist is a dreamy piece with elegant detailing and thick straps, perfect for a chic resort look.
Strawberries & Cream Brazilian Bottom - Cotton Candy

Strawberries & Cream Brazilian Bottom - Cotton Candy

Strawberries & Cream Brazilian Bottom in Cotton Candy features a sassy pink stripe design with delicate embroidery, offering skimpy coverage and a flattering fit.
Portofino Tie-Side Bottom - Sea Green

Portofino Tie-Side Bottom - Sea Green

The Portofino Tie-Side Bottom in Sea Green offers a sexy and classy look with a chic chain embellishment, designed for a comfortable and adjustable fit.

Choosing the Right Swimwear for Your Body Type

One of the key aspects of finding the perfect beach swimwear is understanding your body type. Whether you're curvy, athletic, or petite, there's swimwear that will flatter your figure. Look for features like adjustable straps for support, high-waisted bottoms for tummy control, and ruching for a slimming effect. Remember, the best swimsuit for you is one that makes you feel confident and comfortable.

Eco-Friendly and Sustainable Swimwear Options

In 2024, the fashion industry's focus on sustainability is stronger than ever. Eco-conscious beachgoers can find a range of swimwear made from recycled plastics, organic cotton, and other sustainable materials. These options not only help protect the environment but also offer high-quality, durable, and fashionable choices for the eco-minded consumer.

Swimwear Care and Maintenance Tips

To ensure your swimwear stays in pristine condition, proper care is crucial. Rinse your swimwear in cold water after each use to remove salt, chlorine, and sunscreen. Avoid wringing out your suit, as this can damage the fabric. Lay it flat to dry, away from direct sunlight. With the right care, your swimwear will remain vibrant and retain its shape for many beach days to come.

Final Thoughts on Beach Swimwear Selection

Choosing the right beach swimwear is about balancing style, comfort, and functionality. With the 2024 trends in mind, consider what works for your body, your fashion sense, and your need for sustainable options. Whether you opt for a timeless classic or a trendy piece, the right swimwear will ensure you shine on the shore. Ready to find your perfect match? Explore our curated selection of beach swimwear and embrace the beach life with confidence.

Size Guide

TOP FIT
Our size chart is a guide to help you choose that perfect fit.
Sizing can vary due to coverage. If you are in-between size, we recommend to go up one size up.

SIZE AA/A B C D DD E F G GG/H
30 XS XS S S/M M L L XL 2XL
32 XS S S/M M L L XL 2XL 3XL
34 S S/M M L L XL 2XL 2XL 3XL
36 S/M M L L XL 2XL 2XL 3XL 3XL
38 M L L XL 2XL 2XL 3XL 3XL 3XL

BOTTOM FIT 

SIZE USA Waist (in) Waist (cm) Hips (in) Hips (cm)
XS 00-2 24-25 61-63.5 35-36 89-91.4
S 2-4 25-27 63.5-68.5 37-38 94-96.5
M 6-8 27-29 68.5-74 39-40 99-101.6
L 8-10 29-31 74-79 41-43 104-109
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