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2024's Essential Guide to Women's Swimwear: Trends, Fits & Styles

When the sun is high and the call of the beach is irresistible, finding the perfect women's swimwear becomes a top priority. As we step into 2024, the swimwear scene is vibrant with innovative trends, inclusive sizes, and a strong focus on sustainability. Whether you're planning a tropical getaway or simply soaking up the summer at your local pool, understanding the latest in swimwear will ensure you make a splash in style.

In this ultimate guide, we'll dive into the hottest swimwear trends for women in 2024, how to find the right fit for your body type, and what to look for when shopping for eco-friendly options. Plus, we'll answer some of the most common questions about women's swimwear, ensuring you're well-informed before making your next purchase.

Discover the Latest Swimwear Trends for Women

As we embrace the new year, let's explore the swimwear trends that are making waves. From the retro revival of high-waisted bottoms to the innovative use of eco-friendly materials, this year's styles are as diverse as they are chic. Social media influencers and celebrity lines continue to shape the swimwear fashion landscape, introducing fresh patterns and bold designs that cater to every taste.

Before we delve into our curated selection of the latest swimwear pieces, let's take a moment to highlight what's trending:

  • Retro Styles: High-waisted bikini bottoms and one-pieces with vintage flair are dominating the scene, offering both style and comfort.
  • Eco-Friendly Fabrics: Sustainable swimwear is not just a trend; it's a movement. Look for brands that use recycled materials and ethical manufacturing processes.
  • Body Positivity: Brands are celebrating women of all shapes and sizes, with more inclusive sizing and designs that flatter every figure.
  • Smart Swimwear: Fabrics with UV protection and heat-regulating technology are becoming more prevalent, marrying fashion with function.
  • Embellishments: Expect to see swimwear with unique details like chains, gems, and embroidery, adding a touch of glamour to classic cuts.

Now, it's time to dive into the stunning selection of swimwear that embodies these 2024 trends. From statement pieces to timeless classics, you'll find the perfect addition to your summer wardrobe.

Our Top Picks for Women's Swimwear This Year

    Finding the Perfect Fit: Tips for Every Body Type

    Choosing swimwear that not only looks great but also feels comfortable is key to enjoying your time in the sun. Consider these tips when selecting the right swimwear for your body shape:

    • Know Your Body Shape: Whether you're an hourglass, pear, apple, or rectangle, there's a swimsuit style that will highlight your best features.
    • Support Matters: For those with a fuller bust, look for tops with adjustable straps and underwire support. Removable padding can also offer versatility.
    • High-Waisted for Comfort: High-waisted bottoms are not only trendy but offer extra support and can help contour your midsection.
    • Embrace Your Curves: Plus-size swimwear has come a long way, with many brands offering chic designs that are both flattering and fashionable.

    Remember, the most important aspect of swimwear is how it makes you feel. Confidence is the best accessory you can wear to the beach or pool.

    Caring for Your Swimwear: Make It Last

    Proper care can extend the life of your swimwear, keeping it looking as good as new for seasons to come. Rinse your swimwear in cold water after each use to remove chlorine or salt, and avoid wringing it out, which can damage the fabric. Lay it flat to dry, away from direct sunlight to prevent fading.

    With the right care and the perfect fit, your swimwear will be a cherished part of your summer experiences. Embrace the trends of 2024 and find your ideal swimsuit from our curated selection above.

    Tulum Triangle Top - Banana Cabana

    Tulum Triangle Top - Banana Cabana

    Embrace the beach vibes with the Bellamy Tie-Side Bottom in Rose. Its pearl gold chains add a touch of elegance, and the versatile high-waist design ensures comfort and style.
    Aruba Triangle Top - Flamingo Fancy

    Aruba Triangle Top - Flamingo Fancy

    The Tulum Triangle Top in Banana Cabana offers a chic, resort look with its ribbed fabric and adjustable straps, perfect for a Caribbean Sea-inspired style.
    Strawberries & Cream Triangle Top - Cotton Candy

    Strawberries & Cream Triangle Top - Cotton Candy

    Brighten your beach day with the Aruba Triangle Top in Flamingo Fancy. Dazzle with diamante chains and enjoy the comfort of thick, adjustable straps.
    Temptation Top Bralette - Striking Stripes

    Temptation Top Bralette - Striking Stripes

    Indulge in the playful Strawberries & Cream Triangle Top in Cotton Candy. Its sweet pink stripes and strawberry tassels make it a delightful summer treat.
    Marilyn's Pearl Cheeky Bottom - Bleeding Sapphire

    Marilyn's Pearl Cheeky Bottom - Bleeding Sapphire

    Turn heads with the Temptation Top Bralette in Striking Stripes. Bold and empowering, this bikini ensures you'll feel confident and supported.
    Marilyn's Pearl Brazilian Bottom - Sugar Venom

    Marilyn's Pearl Brazilian Bottom - Sugar Venom

    Channel timeless elegance with Marilyn's Pearl Cheeky Bottom in Bleeding Sapphire. The pearl accents offer a sophisticated twist to your swimwear collection.
    Strawberries & Cream Tie-Side Bottom - Cotton Candy

    Strawberries & Cream Tie-Side Bottom - Cotton Candy

    Opt for chic minimalism with Marilyn's Pearl Brazilian Bottom in Sugar Venom. Its sleek design provides minimal coverage with a classic high-waist fit.
    Showstopper Triangle Top - Maritime Martini

    Showstopper Triangle Top - Maritime Martini

    Make a statement with Marilyn's Pearl Brazilian Bottom in Bleeding Sapphire. The chic design and minimal coverage are perfect for a fashion-forward beach look.
    Deja Skirt - Oyster

    Deja Skirt - Oyster

    Get flirty with the Strawberries & Cream Tie-Side Bottom in Cotton Candy. The cheeky embroidery and tassels add a playful touch to your swim ensemble.
    Temptation Top Triangle - Striking Stripes

    Temptation Top Triangle - Striking Stripes

    The Portofino Triangle Top in Chili Pepper is a stunning addition with its chain embellishments and supportive thick straps, perfect for a bold summer statement.
    Emilia Triangle Top - Apricot Fling

    Emilia Triangle Top - Apricot Fling

    Shine bright with the Zhara Triangle Top in Tha Moment. Aqua gems add a shimmering touch to this supportive and adjustable bikini top.
    Ariana Triangle Top - Saffron

    Ariana Triangle Top - Saffron

    Elevate your swim style with the Portofino Triangle Top in Sea Green. Its elegant chains and adjustable straps make it a versatile and chic choice.
    Zhara Tie-Side Bottom - Lightening Bolt

    Zhara Tie-Side Bottom - Lightening Bolt

    Be the center of attention with the Showstopper Triangle Top in Maritime Martini. Its supportive design ensures comfort while making a bold fashion statement.
    Deja Skirt - Chili Pepper

    Deja Skirt - Chili Pepper

    The Deja Skirt in Oyster is a must-have crochet knit skirt, adding a touch of boho chic to your swimwear attire.
    Tulum Triangle Top - Caribbean Mist

    Tulum Triangle Top - Caribbean Mist

    Embrace bold patterns with the Temptation Top Triangle in Striking Stripes. Adjustable straps ensure a perfect fit for this eye-catching bikini top.
    Emilia Tie-Side Bottom - Drip Drip

    Emilia Tie-Side Bottom - Drip Drip

    Glimmer in the Emilia Triangle Top in Apricot Fling. Sequins and diamante gems make this top a sparkling choice for sun-soaked days.
    Bellamy Tie-Side Bottom - Chili Pepper

    Bellamy Tie-Side Bottom - Chili Pepper

    The Ariana Triangle Top in Saffron brings an exotic touch with its gold chain detailing and leopard texture, perfect for an elegant swimwear look.
    Aruba Triangle Top - Lightening Bolt

    Aruba Triangle Top - Lightening Bolt

    The Zhara Tie-Side Bottom in Lightening Bolt offers a chic and sexy option with its skimpy coverage and comfortable thick ties.
    Ariana Triangle Top - Spicy Mami

    Ariana Triangle Top - Spicy Mami

    Add a crochet flair to your beachwear with the Deja Skirt in Sea Green. Its knit design is perfect for a stylish cover-up option.

    Size Guide

    TOP FIT
    Our size chart is a guide to help you choose that perfect fit.
    Sizing can vary due to coverage. If you are in-between size, we recommend to go up one size up.

    SIZE AA/A B C D DD E F G GG/H
    30 XS XS S S/M M L L XL 2XL
    32 XS S S/M M L L XL 2XL 3XL
    34 S S/M M L L XL 2XL 2XL 3XL
    36 S/M M L L XL 2XL 2XL 3XL 3XL
    38 M L L XL 2XL 2XL 3XL 3XL 3XL

    BOTTOM FIT 

    SIZE USA Waist (in) Waist (cm) Hips (in) Hips (cm)
    XS 00-2 24-25 61-63.5 35-36 89-91.4
    S 2-4 25-27 63.5-68.5 37-38 94-96.5
    M 6-8 27-29 68.5-74 39-40 99-101.6
    L 8-10 29-31 74-79 41-43 104-109
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